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Social Media Comparison Infographic

Editor’s Note: We will attempt to keep this updated roughly every six months. Check back for updated statistics. All previous versions are archived at the end of this article. Thanks to everyone who has contributed feedback to keep this graphic as accurate as possible.

With all of the various social media outlets that people are using these days, we thought it would be nice to come up with an infographic that breaks down each of the most popular social outlets into digestible snippets demonstrating advantages of each and how they can be best utilized.  Learn how to best leverage each platform with this social media comparison infographic.  Enjoy!


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Meet Shannon

Meet Shannon

 

Leverage is excited to introduce you to the newest member of our team, Shannon Brown. Shannon has joined us as our first ever Account Manager. Until now, we have had a couple people ‘wearing several hats’ so-to-speak, but with an ever-growing client base it was important to expand and bring in an expert to take over this role.
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SXSW Recap

With our first trip to Austin for SXSW, we tried to hit a variety of sessions that could apply to a wide range of our clients and readers.  Below is a quick sxsw recap, but first, some fun facts we learned!

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2015 Brand Resolutions

Decorative header image.

We are half-way through the first month of 2015, the holidays have passed and the new year dust has settled. It is now time to push forward and get serious about making better business decisions that will keep your company succeeding not only in 2015, but well into the future.

For starters, we’ve put together a ‘2015 Brand Resolutions’ checklist of sorts, with some stats to help explain why each item is worth pursuing if you haven’t yet.

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Mobile Website Best Practices

Mobile Website Best Practices

By now I’m sure you’ve heard a million times – if your business doesn’t have a mobile website, you should. We’ve discussed the importance of being accessible on mobile – how you are missing out on a very large consumer segment if you aren’t, and given a number of statistics to support this claim.

So you’ve got a mobile or responsive website, now what?

It’s important to make sure your audience is getting the best possible user-friendly experience when visiting your site. A user-friendly experience means a user will stay on your site longer, easily find what they are looking for and come away with a positive experience. All of these things work in your favor toward earning you more business.

We’ve put together an infographic that highlights the top mobile website best practices, so you can make sure your mobile website does it right.

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Digital Content Marketing – #digitaljungle

Nestlé Purina's Digital Jungle

We recently had the pleasure of attending Nestlé Purina’s Digital Summit, a day long conference held at the Four Seasons in downtown St. Louis, where we were joined by Purina’s top digital marketing associates and several other agencies from throughout the U.S. This was our third consecutive year attending the summit, and as usual, the day did not disappoint.

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Happy Anniversary to our Web Design Creative Director!

By Founder: Matt Kreikemeier

I can’t believe it, but it’s already been a year!  It seems like yesterday that I decided to loosen the reigns on my control-freak-ish-ness and hand over some responsibility to a real creative director.  It was the best decision I could have made.

Leverage had been a successful company for several years, but it was time for growth and Laura Benson was exactly what the company needed. Read the Rest

What Can I Get for a One Second Super Bowl Commercial?

At this point, we’ve all seen the stats about the costs for Super Bowl ads, the ads for the ads, the ads for the ads for the ads, and some of the fun facts that go along with the big game:

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